During the prestigious Milan Design Week, The Row unveiled its first-ever home collection, marking a significant expansion into the world of interior design. Known for its minimalist yet impeccably crafted fashion, the brand now ventures into home textiles with a line of cashmere blankets and bedding in a subdued, elegant color palette.
This debut pays homage to craftsmanship, timeless style, and quiet luxury—the very values The Row has embodied since its founding. Launched in 2006 by Mary-Kate and Ashley Olsen, The Row quickly established itself as a force in the fashion world by rejecting fast trends in favor of clean silhouettes, impeccable tailoring, and premium materials.
Their new home collection continues this ethos. The Row’s vision of interior spaces is one of serenity, comfort, and subtle sophistication. Using cashmere, a fabric synonymous with luxury, the collection elevates everyday home essentials into objects of beauty and refinement. These are not just textiles—they are pieces designed to enhance the everyday experience with elegance and ease.
It’s no coincidence that The Row chose Milan Design Week for this debut. As one of the world’s leading events in design and architecture, the week-long celebration transforms Milan into a global hub of creativity and innovation. It’s where the boundaries between fashion, interiors, and art blur, making it the perfect stage for The Row’s new direction.
Will this home collection match the success of the brand’s apparel? All signs point to yes. As we become increasingly focused on well-being and the spaces we inhabit, high-end home essentials are more relevant than ever. The Row’s refined approach and dedication to quality make it well-positioned to redefine luxury living—just as it redefined luxury fashion.
Photos courtesy of The Row
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