Just when the fashion world begins to feel a touch too predictable, Carolina Herrera makes her entrance — always a step ahead, always with effortless elegance. This year’s surprise? The main Spring 2026 collection will not be shown, as tradition would dictate, in New York. Instead — naturally — Madrid. A city of history, character, and golden light practically begging for haute couture at its finest.
Wes Gordon, the brand’s creative director, is not merely thinking outside the fashion-week box — he’s redrawing it entirely. And truly, does anyone still want to pretend that a morning show in overcrowded Manhattan can rival an evening affair in a still-undisclosed location in the Spanish capital? I think not.
September 18 — the collection debut. September 17 — a private dinner. Because, of course, one must honor the art before one unveils it. This is not merely fashion. This is ritual.
The event will mark the brand’s third international show — further proof that Herrera has long outgrown the confines of any one fashion capital. And the fact that it coincides with the first day of London Fashion Week? Well, it appears London will have to try a bit harder to hold the elite’s attention while their hearts — and flights — are already bound for Madrid.
Let the crowds chase after influencers on the mainstream runways. We’ll be waiting for true haute couture. In Madrid. With class. Among the chosen few.
Photos courtesy of: Skyline of Madrid COURTESY OF CAROLINA HERRERA/GETTY IMAGES
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